A Platform for Ethnically and Culturally Inspired Music
3 times in the Global Top 40
About "The Simplest Thing (feat. MC Yogi And Jah Youssouf)"
This is a shared vocal performance weaving the sounds of Mali together with the sounds of urban hip-hop, all shot through the lens of conscious lyricism and consideration of our place in the world. Fusing a contemporary production approach with the diasporic sound of Mali's griot tradition, Jah Youssouf joins US conscious hip-hop artist MC Yogi to explore the many aspects of love.