ASERE
Artist
United Kingdom
Influences: Caribbean , Latin American
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Photo by: ASERE
About: ASERE LIVE IN NEW YORK
Photo by: ASERE
About: ASERE LIVE IN L.A.
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ABOUT
The Cuban group Asere have a new show and an exciting 11 piece band featuring horns, strings, three singers, tres, guitar, bass and an arsenal of percussion.Formed in Havana in 1998 a group of young musicians came together to explore their shared musical heritage working with
traditional styles long since ignored by their own generation. They were discovered by Totó la Momposina and her manager John
Hollis when they visited Cuba the same year. Asere’s contribution to the evolution and appreciation of Cuban music across the world
over the last twenty years has been significant, bringing fresh energy and innovative songwriting whilst respectfully reflecting on and revisiting the soulful work of their ancestors.

Asere emerged onto the European scene as young ‘soneros’ around the same time as the older generation came with the Buena Vista Social Club, indeed their Tres player Eliades Ochoa gave Asere the mantle ‘Son del nuevo milenio’ after seeing them perform in Santiago de Cuba. They have lived up to that title and continue to deliver honest roots music with a contemporary twist.


For Bookings please contact ASERE'S Manager

John Hollis
john@astarartesrecordings.co.uk